We have a call with you to see where your brand is at. The goal of this call is for us to get a deep understanding if your brand, target consumer, messaging that is converting, and much more. In this call we also set expectations on what is necessary for success.

The cold start period is the first three months. This is where we start seeding product to affiliates. We try to balance between guiding the affiliates and letting them use their creativity. Here we learn what content performs best for your brand.

In this phase we have broken through the cold start period. We start to put top creators on retainer so we get winning content every day.